News

News

The launch of Living Ratings of Asset Managers 2024 30 October 2024

Today saw the launch of Living Ratings of Asset Managers 2024 – the definitive research report that defines and analyses the brand and digital intelligence of the world’s leading firms.

Presented by Living’s CEO, Kate Shaw, and in conjunction with the Financial Communications Society (FCS), this year’s launch included a deep dive into the underlying data and the key themes and trends that have surfaced in 2024, followed by a reveal of this year’s Top 20 and a panel discussion featuring brand and marketing experts from AllianceBernstein, Russell Investments, and State Street Global Advisors.

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Living Ratings AM Launch 2024
TOI Brand News 02

TOI. A fintech brand revolution starts here 23 October 2024

Living has crafted a visual identity for TOI, a pioneering blockchain platform that is set to transform the industry.

With a mission to overcome the sector-wide issues of scalability, security, and efficiency, TOI aims to disrupt blockchain through proprietary design and next gen technology.

TOI's name is inspired by the recently discovered planet TOI-700, an Earth-like celestial body located approximately 100 light years away…

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Living Ratings of Asset Managers 2024: Building brand. Building reputation. 18 October 2024

Momentum is building, as the launch of this year's Living Ratings of Asset Managers research report draws near.

Return of the human
AI, technology, and responsible business practices are still trending, but the conversation is increasingly about who is – and isn’t – building a brand with strong human-centric foundations.

It’s not just about owning a topic anymore; it's about solidifying your brand's core. Performance, choice, human-led research, technology, and a clear voice are what will set your brand apart. The key question is: What will make an intermediary and investor choose your asset manager?

Register here
Wednesday, October 30th 2024 at 12 noon ET

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Living Ratings Asset Managers News 2024
DIA 2024 Winner

Akin and Forvis Mazars recognised at Digital Impact Awards 2024 16 October 2024

We are excited to share that our work has achieved success at the Digital Impact Awards 2024 last night in London, taking home awards in all categories for which we were nominated. Our clients Akin and Forvis Mazars (formerly Mazars) have been recognised for their innovative approaches to digital branding, audience engagement, and campaign strategy.

Akin’s digital transformation shines
Akin, the full service international law firm, triumphed with Gold, Silver and Bronze trophies for their vibrant brand and digital transformation:

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Axinn: Incisive. Invested. Inquisitive. Inclusive 09 October 2024

Law firm Axinn combines the skills, experience and dedication of the world’s largest firms with the focus, responsiveness, efficiency and attention to client needs of a highly specialist, agile law firm.

However, their previous brand did not match up to this industry reputation and so a new vision was required, one that would align with a leading antitrust, intellectual property and litigation expert law firm.

Centred around high-end client service and the creativity…

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Axinn Brand News 01
TFNA Wins News 01

Aptia shines on an electric night at The Edison Ballroom 04 October 2024

We are delighted to announce that Living clients Aptia, Kelley Drye and Tradeweb won five prestigious Transform Awards North America at last night's ceremony in New York City.

It was bright night for Aptia, employee benefits administration specialists, whose dynamic and human brand picked up a gold award for ‘Best visual identity from the professional services sector.’

Aptia also scooped silver and bronze awards with law firm Kelley Drye picking up a silver and electronic trading giants Tradeweb a highly commended.

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