News

News

Living Brand Image 03

COVID-19. Business as unusual 27 April 2020

Update

In light of the COVID-19 pandemic, we are continuing to take active and positive measures to ensure that we can continue to support our clients.

As a digital-based agency our teams are all still working remotely, using our cloud-based systems, servers and technologies to ensure we are supporting and communicating with our valued clients and each other on a regular basis.

Read more

Law firms flex brand strength online 16 April 2020

We’re publishing our 27th Ratings report during unprecedented times. The coronavirus pandemic has challenged companies, including law firms, to quickly re-evaluate how they conduct business, how they take care of both clients and employees – basically, how they stay ‘open for business’. As a result, we believe that the brand and digital intelligence of law firms has never been so critical to the sustainability of the sector. Without face-to-face interaction where do clients go for assurance about their law firm relationship?

Read more
Living Ratings Of Law 2020 02
Rebrand And Deliver Article

Our own best counsel: a new brand for Living 07 April 2020

Today as we all live and work in a world not previously imagined, we see every day the importance of brand. As consumers and businesses need to make choices – in unfamiliar territory – they turn instinctively to brands they know, brands they trust. Brands that have grown with them, as their needs have changed.

At Living we’ve certainly evolved as an agency over the past 16 years. While our sector focus has remained steadfast, our approach to the way we create our work, be it strategic or creative, continues to evolve.

Read more

Hearts and minds 02 April 2020

In these unprecedented and troubled times, it’s important that we all maintain social distancing. Like many other global brands, the Living logo is leading by example, with the two core elements separated to help emphasise this crucial message.

Created in 1972 by our CEO, Kate Shaw’s father, the Living logo is an integrated heart and ‘D’, which represents the ethos at the heart of our agency – a deep passion for what we do and clever design that creates difference. Hearts and minds.

Read more
Living Social Distancing Logo
CFA 1130X788 3

The art of social influencing: CFA Institute announced as awards finalists 31 March 2020

We are delighted to announce that our ongoing social media profiling campaign for CFA Institute, the global association for investment management professionals, has been named as a 'finalist' for the prestigious FCS Portfolio Awards 2020. Presented by the Financial Communications Society, these awards recognise creative excellence in financial marketing.

Read more

Creating an authentic identity for a leading European IP law firm 27 February 2020

Potter Clarkson has long been recognised as a top tier European intellectual property law firm.

Following a rapid period of growth – expanding its service offering, opening four new offices in two years and growing to a 200-strong practice – the firm found itself at an exciting juncture. However, there was a distinct mismatch between the firm’s progressive approach to delivering intellectual property legal services and the way it articulated its offer to the outside world.

Read more
PC 1130X788 7