No. 1
Hogan Lovells
Brand intelligence from start to finish.
No. 4
Mayer Brown
A model of brilliant simplicity in both design and function and easily accessible content keeps Mayer Brown among the sector leaders.
Elegant online simplicity
In contrast to some of the more colorful sites in our top 5, Mayer Brown’s site is characterized by elegant simplicity. Navigation is intuitive and content is easy to find. Among the many highlights are the client stories, which are featured on the home page and provide succinct summaries of the firm’s achievements.
The biographies are well thought out, brief but informative with outstanding photography adding a layer of humanity. While navigation could be more refined, the overall structure supports efficient access to focused service and industry insights.
Social media is another area where Mayer Brown shines, earning a nearly perfect score for a thoughtful mix of client stories, thought leadership, and cultural highlights and placing Mayer Brown in the top 5 for a second consecutive year.
Find out more at www.mayerbrown.com
-
71.67%
in Engagement
-
90.83%
in Evidence
-
81.25%
Overall score
Key features
Engagement
- Content strategy is reflected in high SEO scores
- Excellent use of all social media channels
- Simplified and smooth layout results in an excellent user experience
- Multi-language approach provides variety
Evidence
- ‘At-a-glance' client stories are superbly executed
- Extensive Home page has good balance of client-first content and firm identity channels utilized
- Insights page makes excellent use of hubs
- Lawyer biographies are thoughtfully laid out easy to scan
Mayer Brown's scores in detail
- = Sector Leader
- = Mayer Brown
- = Sector Average
Digital Snapshot
An in-depth look at our 'Top 5' rated law firms
No. 2
Akin
An elite brand and digital experience.
No. 3
Bird & Bird
Evidence-driven brand and digital excellence.
No. 4
Mayer Brown
A distinctive law firm brand experience.
No. 5
Pinsent Masons
Where strong UX and content equals longevity.
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