New thinking in the Defined Contribution marketplace 30 September 2013
This week sees the launch of a brand new magazine and website for a global leader in asset management, State Street Global Advisors (SSgA). Both these initiatives are a key part of their strategic communications programme as they continue to broaden their Defined Contribution (DC) offering in the UK market.
Living's work began with defining the name for the magazine: Contribute – chosen because it’s what employers and scheme members need to do to target great retirement outcomes from their DC plan.
Working closely with SSgA, our creative solution for the magazine and website (including all video filming and production) helps to clearly demonstrate SSgA's commitment to bringing new thinking and comprehensive solutions to the growing needs of DC schemes in the UK.
All-in-all the new website and magazine will go a long way to help the pension industry to keep the end goal in mind – improving retirement readiness for DC scheme members.
Click here to visit the site