#DigitalAlpha: Rating asset managers' comms 18 November 2014
Today marks the launch of our latest Living Ratings study - In search of #DigitalAlpha: Digital content and communication in the world’s leading asset managers.
In this edition of Living Ratings we look at how the world's leading asset managers are embracing the opportunities offered by a growing number of digital corporate communication channels.
This study benchmarks IPE's Top 50 Asset Managers against 50 key criteria in six categories; web presence, social media presence, web brand content, social media brand content, twitter frequency and social media influence.
This is the sixth in a series of reports from Living Ratings, which benchmarks financial, professional services, property and technology firms’ communications.
View the full report here.