The automatic choice for Johnson Fleming 20 May 2013
Johnson Fleming, a leading independent workplace pensions and benefits provider, has appointed Living to help drive the firm’s automatic enrolment ambitions.
Living has supported Johnson Fleming’s in-house design team to develop a creative brand campaign aimed at reflecting Johnson Fleming’s business values and automatic enrolment capabilities. Living's marketing and communications team are also working with the client to deliver a campaign, kicking-off with a media tour later this month.
Commenting on the appointment, Johnson Fleming‘s Marketing Manager, Simon Dodd said: “Our business has enjoyed a really successful period with the introduction of automatic enrolment and a high profile brand campaign will play an important part in the next phase of our continuing growth. Living demonstrated a very clear comprehension of our business and sector and we are looking forward to working closely with them in developing and rolling out our latest campaign.”